I our services reserved for parent companies and dealers are able to measure the entire customer journey from sales, to after sales, from leads to follow up with simulated damage checks, trade-ins, test drives and evaluations on financial offers.
New and used sales
Quotes, financing, follow-up, test drives, and your customer’s experience.
We check adherence to company procedures, customer reception and handling, customer experience in the halls, layout, objection handling, vehicle presentation, offers.
We acquire quotes and finance copies to check the ability of salespeople to offer the right products (including finance) to customers.
We evaluate follow up and management of test drive and negotiation.
We use real target customers from different user clusters to understand the ability of salespeople to tailor the sale to the customer
Lead & Call
Comprehensive analysis of the early stages of the funnel, the most important ones where the most opportunities are lost
Walk-In
The visit to the dealership with car in tow and target customer
Post-Visit
We measure everything that happens after the dealership visit
After sale with maintenance
How the maintenance request is handled. From acceptance to customer contact during repair.
We assess cutter and damage management. Practice closure and customer complaint management. We evaluate the management of the quote and customer objections.
We are able to measure the essential parts of the aftermarket without making you incur coupon costs.
Appointment making
With our After Sales Booster you get all the information about the process without spending on interventions
Simulated damage and maintenance
We can make visits with simulated damage or with routine and extraordinary maintenance using our cars
Our panel
We can provide you with Mystery Clients on target with your generalist or premium brand with cars in tow
Pricing and Business Intelligence
We can provide you with prices, quotes, financial proposal, vehicle availability for your network or competitors. We provide B2B analysis for rental, leasing and fleets. Compliance with marketing agreements, Bank of Italy and privacy requirements.
Prices
Price analyses can be conducted periodically on the network or competitors
B2B analysis
We can provide you with companies for confidential bidding requests or to explore specific issues in more detail
Regulatory Compliance
We do surveys to measure your dealers’ regulatory compliance
Special verifications
With our qualified auditors, we conduct audits of dealers and workshops, audits in which we unravel and explain the project and all the interventions needed to improve dealer networks.
Direct Feedback or Reveal audit
These are audits in which our Mystery Clients show up at the end of the visit explaining the process
Audit, Store Check
We do audits on dealers and networks, to verify standards or to customer specifications with photographic support
Customer surveys
We conduct market research on customers to know satisfaction, measure follow up or other